About Keyword Density
Keyword density measures how often a term appears relative to the total word count. Its usefulness today is mostly diagnostic: it shows whether a page has drifted into repeating a phrase far more than natural writing would.
How to use it
- Paste the page copy you want to check.
- Review the frequency of each term.
- Rewrite anything that repeats unnaturally.
Worth knowing
There is no target density to hit. Search engines stopped rewarding repetition long ago and penalise obvious stuffing, so treat a high figure as a prompt to read the sentence aloud.
Common questions
- What density should I aim for?
- None in particular. Write for the reader; use this to catch accidental over-repetition rather than to hit a number.
- Do synonyms count?
- Not in the raw figure, though they are exactly what natural writing uses instead of repeating a phrase.